Beans For Hope – Hope in Every Cup

Thanks to the West End Word coming and chatting and taking some photos of our humble little operation. The article is in the latest West End Word. (click link for full article)

“But the key difference is that while Valdez is a fictional character, Beans for Hope uses imagery of real coffee farmers in its marketing, Ortega said. On the company’s blog, Ortega writes about his trips to Guatemala — he visits about three times a year — and the company is organizing a trip in the fall, during which grocery-store managers, baristas and members of the public can get to know the people who grow Beans for Hope coffee and learn a little more about the origins of their favorite brew.”